Friends of mine shared this communication
from a consultant their company had retained to company leadership: CORRECTION: The communication was going in the other direction, from company leadership to the consultant.*
“[Company name] is reorganizing into a cross-functional, matrix organization. We are breaking down the silos and encouraging staff to step outside their traditional roles and comfort zones to contribute groundbreaking ideas in all areas: content, development, digital media, technology, and community engagement. Some are adapting better than others, but the cultural shift is undeniable.”
Which consultant? Which company?
Does it matter?
*Which raises an interesting question: Is leadership being sincere here, or is leadership simply throwing a bunch of jargon at the consultant for whatever reason?