Blog on the Run: Reloaded

Monday, July 13, 2015 7:47 pm

Consultant-speak; or, Weapons-grade bullshit

Friends of mine shared this communication from a consultant their company had retained to company leadership: CORRECTION: The communication was going in the other direction, from company leadership to the consultant.*

“[Company name] is reorganizing into a cross-functional, matrix organization. We are breaking down the silos and encouraging staff to step outside their traditional roles and comfort zones to contribute groundbreaking ideas in all areas: content, development, digital media, technology, and community engagement. Some are adapting better than others, but the cultural shift is undeniable.”

Which consultant? Which company?

Does it matter?

*Which raises an interesting question: Is leadership being sincere here, or is leadership simply throwing a bunch of jargon at the consultant for whatever reason?

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